Upcoming webinar
2x Your Revenue With Payments
Thursday, October 15 · 1:00pm ET · 60 minutes · Presented by Brandon Lloyd
- What your payment volume is actually worth
- The three places platform payments revenue leaks
- What it takes to make payments a revenue line
Your platform is sitting on a goldmine. You probably don't know what it's worth.
If your customers take payments (through your platform or around it) that volume is worth real money. Vertical SaaS platforms capture almost none of it. Revenue share is zero, there's no payments line on the P&L, and nobody goes looking, because switching processors sounds like 3 months of engineering time you don't have.
Brandon Lloyd spent 20 years inside the processor. He knows what platforms get offered, what they could have negotiated, and where the margin goes when they don't.
What this session covers
Brandon shows you the math: what your payment volume is worth, the three places platform payments revenue leaks, and what it takes to make payments a revenue line instead of a feature. Haven't launched payments yet? He'll cover the opportunity from a standing start.
Rate — the revenue you earn per transaction. On Stripe Connect, it's miniscule.
Attach — the share of your merchants actually processing through you. Most platforms have never measured it.
Migration fear — the belief that changing processors costs a quarter of engineering. It doesn't, and Brandon will show you why.
“It's math, not a pitch.”
Who should attend
Founders, CEOs, CFOs, and product leaders at vertical SaaS platforms whose customers take payments. You don't need to be processing today.
The math doesn't work for every platform. Brandon will be specific about which ones, so you'll leave knowing where yours lands.
Half the session is open Q&A. Bring your volume and your hardest question.
Presented by
Brandon Lloyd
Chief Executive Officer, Forward
Three-time SaaS/Payments founder with successful exits. Former senior executive responsible for PFAC, WISO, RISO, Embedded Payments, and Agent businesses for a Fortune 100 fintech leader. He spent 20 years inside the processor, which is where he learned what platforms get offered and what they could have negotiated instead.
